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Truly Retail – Sahyog Designway

Our Approach

We maximize your brand’s presence on sales floor. Get their attention. Keep their attention. Earn theirbusiness. Our designs speak to who your customers is and who they want to be, creating emotional ties that translate into brand loyalty

Space Understanding


Space designing is the first conceptual visual of any retail store. It is the display of products which make the space. Thus, it is important to place them in a manner convenient for its users for their easy access. When a space is designed, it is essential to design a trouble-free journey to the products, also within its users reach.

Visual Merchandising


The language of retail is created through concepts, ideation and understanding of the product display. Visual merchandising helps in highlighting the product through colour, texture, lighting and other aesthetic elements which help in attracting customers into the retail store. Visual merchandising, if done rightly can help creating product awareness and also increase brand loyalty.

Experience Design


The magical moment of WOW comes through the experience of its users. Experience setting is designed for its customer to observe the retail features. A retail space is divided into several zones. Each zone showcases its product or brand essence. Another major aspect of experience is to provide its customer an unforgettable story through the journey of these zones.

iDEATION PRINCIPLES